The foundation underlying our service as UX Designers is understanding the needs, goals, and frustrations of the users we are designing for.
But we don’t work in a vacuum. So another important aspect of our job is actually presenting our research, the designs we have created, and the outcomes of our proposed solutions.
We have all experienced both the good and the bad of presentations. The bad ones abandon a designer’s commitment for structure, clarity, and the ability to inspire. In their attempts to inform, bad presentations underperform in numerous ways – e.g., overwhelming slides with too much text, using language that doesn’t align with your audience’s knowledge level, or using no slides at all with the presenter scrolling haphazardly through the design, zooming in and out with dizzying speed.
On the other hand, the good presentations embrace the best in UX practices. Through sound format and logical structure they complement the design and deliver a clear, purposeful message that aligns with your audience’s level of understanding. And, like the design they are describing, they inspire!
Are you looking for some presentation tips to improve your next UX presentation? Read on!