Our Product Marketing team provides a full suite of agency services that include brand development, web and app design, digital marketing, content development, and search engine optimization (SEO). We are a multi-talented group flecked with creative and technical specialists, which means we bring a broad array of skills to get your job done right.
With ITX’s Product Marketing team at your side, you will be prepared to launch your go to market strategy and other strategic marketing plans that engage your target audience in truly measurable ways. With content creators, brand designers, SEO experts, and our own in-house video production team, we make sure your message is consistently delivered across every point of contact.
Eliminate Guesswork and Make Data-Driven Marketing Decisions
As digital professionals, we make a lot of assumptions based on the latest industry trends and supposed best practices. We push out messaging or design a product the way we assume is best and then wait to see how it performs. With A/B testing, however, we’re able to make much more informed decisions.
46 / Whether Building Software or Snowboards
December 30, 2020
One concern we product builders often cite with our C-suite sponsors is their disdain for discovery. “We know what users want,” is a frequent refrain when we recommend investment in user research. Sometimes, even we fall victim to that flawed “we got this” mentality. When we do, we limit our own market exploration by rejecting the notion that there’s always more to be learned.
Watch us work.
ITX’s Innovation Workshops are a powerful tool used to marry your user goals with your business goals, driving for alignment from all key stakeholders. Elevate your expectations of what’s possible: let’s work together and reach your goals.
User Experience Design
Delight your users with elegantly designed digital experiences.
Beat the competition: act decisively and seize opportunities with insights derived from data.
Software Product Strategy
Plot a roadmap that’ll turn your product vision into reality.