Celebrating 50 Episodes of ITX’s Product Momentum Podcast

Podcast 50th episode collection of headshots

When AJ&Smart CEO Jonathan Courtney roasted us on our own show about our podcast release cadence, we took the good-natured jab to heart.

Now, in welcoming SVPG’s Christian Idiodi as the 50th guest of the Product Momentum Podcast, we not only recognize an important milestone. We celebrate our connection with you – a growing community of seasoned product leaders, industry newcomers, and product specialists committed to improving the lives of others.

Since shaking those first episode jitters with guest Jeremy Durham, Sean and Paul have been an extension of the ITX mission: learning together, growing our knowledge, and delivering technology that solves complex business problems so our clients can move, touch, and inspire the world.

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Podcast 50th episode collection of headshots

What’s My (Product’s) Purpose?

Head heart lightbulb all strung to hold a site illustration

For years, thought and expression had been democratized. Ultimately, the rod of creation had been surrendered to the people, and we watched chaos ensue (among other good things).

A liberated media is an invaluable commodity, don’t get me wrong. In fact, that type of unorganized drive gave momentum to otherwise underprivileged causes and previously silenced personalities, effectively leading traditional media and 20th century propaganda machines to a state of near demise.

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Head heart lightbulb all strung to hold a site illustration

ITX Product Momentum Podcast – Episode 12: Treating Your Product Community Like a Product

Product momentum community as a product illustration

When you’re building software products, do you think only about adding features? Or do you think in terms of hiring your software products to solve a problem you have? Context is critical. Consider new products – and their features – in the same way you would new employees. What problems am I hiring them to solve? What will be my return on investment?
In this episode, Sean and Joe chat with Mike Belsito, a startup product and business developer with a rich background in creating big, important things out of nothing. Mike co-founded Product Collective, now a 20,000-member community of like-minded product people. He conceived the idea to help folks like himself navigate this untamed wilderness called product management. Out of Product Collective Mike spawned INDUSTRY – in just its fifth year it’s already one of the largest product management summits anywhere in the world.

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Product momentum community as a product illustration

ITX Product Momentum Podcast – Episode 11: Validating Products Through Design Sprints

Product momentum illustration of a calendar / design sprint

The design sprint process introduces experimentation and the scientific method to the world of digital product development. Like experimentation, the process is not about success or failure. It’s really about validation, getting quickly to the point of success or failure with considerably less investment of time, resources, and money.
In this episode, hosts Sean and Joe catch up with Jonathan Courtney, co-founder and CEO of AJ&Smart, a 21-person product studio in Berlin, Germany. A product designer by training and trade, Jonathan commands attention not only because AJ&Smart has facilitated more than 200 design sprints since 2016 – and he about 100 – but because of the engaging, humorous, and impassioned way he talks about using the design sprint process to help companies that struggle with defining their product goals.

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Product momentum illustration of a calendar / design sprint

Effectiveness vs. Efficiency

Illustration showing single path vs divergent paths

Change is constant. If we fail to adapt to the change around us by not improving and getting better at delivering value, we won’t succeed. A key distinction for improvement is the difference between effectiveness and efficiency. These two concepts need to be approached separately. Often people try to address both at the same time, which results in neither being done well.

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Illustration showing single path vs divergent paths

How SSL Protects Your Brand

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SSL Certificates protect privacy and validate identity to establish trust with users and improve the internet as a whole.
Having a software development client in a long-term relationship means looking out for the integrity of their brand. As a vendor, we recognize that our clients are often most concerned about the big things: does their website work? Is it attractive and easy to use?

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Graphic showing website with SSL lock

ITX Product Momentum Podcast – Episode 10: Evolution of the Product Manager Role

Illustration project manager juggling roles and responsibilities

The product manager role has been around for decades, but its contributions have been generally overlooked and misunderstood. Opportunities to apply the product manager skill set as a lever of growth had not been fully realized – or were missed entirely. No longer is that the case, according to the 2019 State of Product Leadership report, prepared by Pendo + Product Collective.
In this episode, hosts Sean and Joe speak with Pendo Chief Marketing Officer Jake Sorofman about the recent report and the continuous evolution of the product manager role. “It’s a role on the rise,” Jake says, “but also one in a state of transition. It’s only in the last 10 years that digital product management has really come into focus as a very strategic part of the business.”

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Illustration project manager juggling roles and responsibilities

++Value;

Illustration of functions / features of an employee and their value

From one developer to another.

Value added. It’s a term we’ve all heard before and are familiar with in the business world. The concept is easy enough to understand; but is it easy enough to implement day-to-day as individuals? Before we jump into the topic points on how, I would first like to start with why. Why we as individuals should be thinking: “How can I add value on a daily basis?”

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Illustration of functions / features of an employee and their value

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