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Effectiveness vs. Efficiency

Change is constant. If we fail to adapt to the change around us by not improving and getting better at delivering value, we won’t succeed. A key distinction for improvement is the difference between effectiveness and efficiency. These two concepts need to be approached separately. Often people try to address both at the same time, which results in neither being done well.

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Illustration showing single path vs divergent paths

How SSL Protects Your Brand

SSL Certificates protect privacy and validate identity to establish trust with users and improve the internet as a whole.
Having a software development client in a long-term relationship means looking out for the integrity of their brand. As a vendor, we recognize that our clients are often most concerned about the big things: does their website work? Is it attractive and easy to use?

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Graphic showing website with SSL lock

ITX Product Momentum Podcast – Episode 10: Evolution of the Product Manager Role

The product manager role has been around for decades, but its contributions have been generally overlooked and misunderstood. Opportunities to apply the product manager skill set as a lever of growth had not been fully realized – or were missed entirely. No longer is that the case, according to the 2019 State of Product Leadership report, prepared by Pendo + Product Collective.
In this episode, hosts Sean and Joe speak with Pendo Chief Marketing Officer Jake Sorofman about the recent report and the continuous evolution of the product manager role. “It’s a role on the rise,” Jake says, “but also one in a state of transition. It’s only in the last 10 years that digital product management has really come into focus as a very strategic part of the business.”

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Illustration project manager juggling roles and responsibilities

++Value;

From one developer to another.

Value added. It’s a term we’ve all heard before and are familiar with in the business world. The concept is easy enough to understand; but is it easy enough to implement day-to-day as individuals? Before we jump into the topic points on how, I would first like to start with why. Why we as individuals should be thinking: “How can I add value on a daily basis?”

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Illustration of functions / features of an employee and their value

Ripple Effect: Implications of Autonomous Cars on Society, Markets, and the Environment

Innovation is good. If you disagree, consider the stagnation of our world without it. But with innovation comes implications, ripple effects yielding unintended consequences. Autonomous cars – not long ago considered a theoretical pipedream – falls in this category. First launched with tremendous promise, the concept seems to have rebounded after a couple of years of intense scrutiny. Now it appears that every car company has something in its pipeline, or is experimenting with the concept at various levels of market-readiness.

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The Importance of Search – Part 1

“But I still haven’t found what I’m looking for.”

This classic lyric from Bono and U2 hails from their 1987 song of the same name. Unfortunately, this introspection often typifies many users’ experience when using the search functionality on a site or platform.

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Illustration of search leading to data, video and information

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