Product leaders need to be astute prioritizers. That means we have to say no – a lot. To the sales rep begging us to build “the next big thing.” And to the customer account rep pleading for a flashy new feature. Our response to these cries for help is, “Make your case. Tell me why. … Continued
Attaining so-called “genius status” – Mozart, Steve Jobs, Einstein spring to mind – seems untouchable to us mere mortals. Or is it. As product people, we have more genius within us than we give ourselves credit for. In this episode of the Product Momentum Podcast, Sean and Matt are joined by Shawn Livermore. The author … Continued
Full disclosure. Technically speaking, I don’t claim to know anything. Okay, that may not be entirely true. There’s a lot of knowledge I’ve gained through experience. But not much else of what I truly know is (what I would call) organic; most of what I know I’ve learned from others.
For example, I’m not a technologist by training or trade. In the same way my knowledge of automobiles is limited to their operation (but not to their repair), my knowledge of how software product people work their magic is, shall we say, “well contained.” But that doesn’t mean I haven’t noticed how they effortlessly convert user insight and market data into a product vision to make our world a better place. I stand in awe of the designers and developers who translate that vision into problem-solving software products. My brain isn’t wired to work that way, but thank goodness our world is populated with a community of technology artists whose brains are.
When you’re building software products, do you think only about adding features? Or do you think in terms of hiring your software products to solve a problem you have? Context is critical. Consider new products – and their features – in the same way you would new employees. What problems am I hiring them to solve? What will be my return on investment?
In this episode, Sean and Joe chat with Mike Belsito, a startup product and business developer with a rich background in creating big, important things out of nothing. Mike co-founded Product Collective, now a 20,000-member community of like-minded product people. He conceived the idea to help folks like himself navigate this untamed wilderness called product management. Out of Product Collective Mike spawned INDUSTRY – in just its fifth year it’s already one of the largest product management summits anywhere in the world.